| john3859 |
 Wysłany: Śro 11:50, 26 Sty 2011 Temat postu: 400 results |
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| ys to gain from the code including the priceless Word of Mouth endorsement. Once one person had the code to get a “free” sandwich they were bound to tell their friends and post the information to their friends Online.If we check the Google rankings for “kfc buffalo snacker code” we come back with over 1,400 results, which means the message definitely was dispersed. The offer ended up on multiple message boards with large audiences looking for free items and codes and also received over 800+ mentions in the media. The ad was also was broadcasted for free as a portion of various news segments. The company saw an increase of website traffic of 3 million page views, which is 40% higher then the amount of traffic it normally gets over the same period of time.Yum Brands is very good at gaining free exposure in the media by giving away free items, for example their Worlds Series target gimmick from Taco Bell (Article about Taco Bell ad campaign with Major League Baseball http://money.cnn.com/2004/10/25/news/fortune500/tacobell_baseball/index.htmhttp://money.cnn.com/2004/10/25/news/fortune500/tacobell_baseball/index.htm) promising the country free beef tacos if the target gets hit during a major baseball game. This advertisement every year receives free |
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